Friday, February 12, 2010

Good News Letter/ Bad News Letter

People has lots of methods to complaint about something else because complaint can make one or over than that of group/company better. I can said that demonstration as an example. I was from SWAT ( Special Weapon Attack Team ). Therefore, I had been experienced to conflict between one side and one side. The case of I have seen was really huge miscommunication. In other words, they have their own other opinions. They are not listening others' complaint. Thereby, I felt a lot about importance of communication. Sometimes, one person could gun shot to other elses by only miscommunication. That should be really unfortunate thing.
Those things are coming from communication. For example, people of one side cannot accept or follow from other sides' opinion exactly. Sometimes they send few letters for some complaint.
In this time, I want to talk on this blog about Good News Letter and Bad News Letter. Of course, Business Letter has their own form. However, writer should care about content and his or hers' emotion when write a good or bad news letter. For example, both of good or bad news letter can make readers' emotion bad really easily. So, writers have to careful about writing to readers.
I would hand three scenario assignments soon. Frankly speaking, number one and two's scenario was absolutely manufacturers' fault. Therefore, scenario 1, 2 writing was really easy for me. However, scenario 3 was extremely different. I think it was not a fault for manufacturers. It can be shown as fault of customer, Alice Little. Alice Little, she did not know how to manage to blouse. It is basic of knowledge about treatment of blouse. Of course, blouse should be shrinked when it takes heat. Therefore, manufacturers put tags on inside of blouse such as only Hand Wash in cold water. Frankly speaking, manufacturers' fault are exacly none. However, company worker who will write good news letter. They should not aim for only customers' fault. That is really not good manner for customers even though it was customers' fault. So, writers should apologize about situation from Alice. And keep make her honor for their image because customers are really favorable for companies. They should be let them do not use or buy company's product anymore. Writers required for high level communication skill for this letter to minimize customers' anger. That is a task for letter writer.

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